Profile
Caldrian David is a highly creative graphic designer with a passion for transforming ideas into visually stunning designs. With a deep understanding of design principles, Caldrian masterfully combines typography, imagery, color, form, and visual identity to create compelling visual experiences.
I go by the name Cal.
EDUCATION
Arizona State University
Bachelor’s of Science in Design (Environmental Design)
August 2016 - May 2020
Tempe, Arizona
CIEE (Council on International Educational Exchange)
Study Abroad
January 2019 - April 2019
Paris, France
EXPERTISE
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe Lightroom
Adobe Effects
Adobe Dimensions
Adobe XD
Webflow
Figma
Sketchup
Microsoft Office
Google Drive
Mac & PC Systems
Branding/Packaging
Marketing/Advertising
Photography
Typography
Color Theory Communication
Social Media
Layout Design
Creativity
Critical Thinking
Multitasking
Design Strategy
Teamwork
EXPERIENCE
Graphic Designer
Popmenu
January 2021 - Present
Atlanta, Georgia
- Responsible for the company's brand and overseeing company-wide marketing collaterals.
- Creating and designing various materials for print and digital collateral.
- Translating marketing objectives into clear creative strategies.
Lead Graphic Designer
Birch River Design Group
November 2019 - October 2020
Scottsdale, Arizona
- Designing and driving a company's brand and/or overseeing company-wide campaigns.
- Managing the visual designs of advertising and marketing campaigns.
- Created infographics, social media graphics, and ad creative as needed.
Graphic Designer & Inferno Designer
EOSS (Educational Outreach and Student Services) at ASU
April 2019 - May 2020
Tempe, Arizona
- Designed layouts, posters, flyers, and other graphic works within ASU and EOSS branding.
- Create and designed graphic works for ASU's Sun Devil Athletics.
- Assist with other graphic design needs as needed.
Graphic Design Intern
Nonnahs Marketing
June 2019 - August 2019
Scottsdale, Arizona
- Assist with development of marketing campaigns.
- Create and designed brand identity for clients (e.g., brand boards).
- Designed social media content (e.g., Instagram posts and stories).